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Real estate is always a huge industry but when the internet becomes more mainstream, real estate marketing is changed completely. Many marketing agencies have proven expertise in the real estate industry.
We want to explain to you how you should choose your real estate marketing agency and give you the list of some of the best real estate marketing agencies in the USA with examples from their portfolios.
How should you choose your Real Estate Marketing Agency?
There are several types of companies in the real estate industry. So you should analyze your needs first. Even trying to rent a property or selling it needs separate strategies.
Generally, leads are valuable than most of the industries is in the real estate business. So, social media ads, PPC on different platforms, Google SERPs are all very competitive for the real estate industry. You should choose an agency which proved themselves in real estate marketing before
It’s essential because every potential customer is very valuable, and you shouldn’t let them go. Finding these prospects and converting them, both of them require expertise. Here, you can find those experienced real estate marketing agencies in the USA.
Top 7 Real Estate Marketing Agencies in the USA
- Blue Fountain Media
- Ruckus
- WEBITMD
- Magnani
- Crowd
- Mayple
- Social Media 55
Blue Fountain Media
You can use data to drive a deep, continuing conversation and ensure each thing you do for your audience is better than the last with Blue Fountain Media’s assistance. They’ve only scratched the surface of whrrrat’s possible. Next comes accelerating growth through the possibilities of digital – new experiences that merge imagination and technology in captivating new ways.
When Engel & Völkers engaged BFM, which is a titan of real estate market, the company needed to refresh their New York website to reflect the luxe lifestyle and culture of their clientele. What’s more, the website would have to showcase Engel & Völkers’ services, distinguishing the company in one of the world’s most desirable — and competitive — real estate markets.
In a swift 3.5 month project cycle, the BFM team isolated the defining aspects of the Engel & Völkers brand, led a holistic design initiative, and mapped out a more user-friendly website that was as enjoyable to browse as it was to look at. Throughout the project, BFM kept an open dialogue with the Engel & Völkers team, encouraging creative collaboration every step of the way. The results are impressive, including 50% increase in time onsite and a 33% increase in overall users.
Ruckus
Ruckus is a full-service agency that works with game-changing brands, inspired companies, and global influencers. They have proven experience with real estate brands as a real estate marketing agency. Their core strategic engagements are designed to deliver results. Whether you’re just starting out or evolving your real estate brand, Ruckus will help you grow.
The Residential Real Estate Council (formerly the Council of Residential Specialists) is a nationwide real estate organization offering educational opportunities, networking events, and the prestigious CRS designation for qualified real estate agents.
Ruckus was tasked with modernizing and improving the brand’s identity, building a new logo, name, and message. CMO of RRC satisfied from the partnership:
We are thrilled with the new brand identity that Ruckus created and believe it will drive our association’s growth moving forward.
WEBITMD
WEBITMD’s strategy starts at the foundation of how humans consume information and make purchase decisions. This approach is crucial for real estate market.
The real estate market is one of the most competitive online markets for search. More than 90 percent of home shoppers 36 years and younger begin their searches online, and this number is equally high for older adults as well. This quote is from an article published on WEBITMD’s website. They know the competition. However, they have in-depth knowledge of solutions too.
Orchid Bay is a developing luxury residential & resort community located in Corozal, Belize. The developer on the project turned to WEBITMD to construct a comprehensive digital marketing solution targeting US prospects with real estate opportunities at the resort. The strategy included Paid Search, SEO, Content Marketing, eMail drip and workflows, CRM integrations, and sales team training. The results have been more than fruitful.
Magnani
Most of the real estate website and apps looks similar and have the same problems. An experienced UX design and digital agency like Magnani is there to solve their issues and make them unique. They use design thinking to craft products, services, and brand experiences people love. They are more creative than most consulting firms and more strategic than most digital agencies. They’re ready to help you find new opportunities in every channel and point of customer interaction.
Properties built its reputation on redefining expectations. But their legacy web site was undifferentiated, slow and visually cluttered. Generating and filtering search results were, for most users, time-consuming.
A dynamically updating form on the home page could let users see how many results they would receive, and see the top six, even before hitting “search.” By creating tiered, prioritized and expandable views of property data, Magnani could make a user experience that adapted to different users’ information needs. Also, they created a real-time tool that allowed both the agent and the seller to see in real-time sales, market times, and price changes of competing properties. You can find the details of the long-lasting partnership here.
Crowd
Crowd is an award-winning, global creative and performance media agency. Founded in 2012, Crowd has offices worldwide, servicing the most important business hubs globally. Crowd works with some of the world’s most forward-thinking governments, independent businesses and multinational enterprises. They have some exceptional customers from real estate and tourism industry too. One of them is W Residence.
Crowd worked with W Residences’s global brand team based in the US, They had to adhere to the strict guidelines provided for website design and development. The site needed to effectively communicate the sales values and benefits of the W Residences in Dubai to a regional and international audience.
So, the agency worked within the brand parameters to create a beautiful website and positive outcome for this prestigious global real estate brand. The site has been designed to inspire its digital audience and capture leads, encouraging luxury property enthusiasts to invest in a fully-serviced, beachside home at the Dubai-based luxury W Hotel Resort on the Palm Jumeirah.
Mayple
Mayple is dedicated to providing you with good marketing results for your unique business needs. That’s why they learn about your business needs before planning a tailored-made digital marketing strategy to reach your goals. We want to mention a partnership with Mayple and Nitsba Holdings, an enterprise-level real estate company.
Nitsba Holdings is an Israel based real-estate company that focuses on the development and leasing of income-generating residential and commercial real estate projects. To successfully maximize the results of their operational activities in the digital era, the company naturally engages in digital marketing ventures and turned to Mayple to help resolve existing challenges and promote more successful marketing results.
Thank’s to Mayple’s risk-free digital marketing management solution and access to qualified marketing experts proven to deliver results, Nitsba now enjoys full control over their marketing assets.
As a result, Nitsba’s launched campaigns are performing flawlessly, leading potential new buyers to flow to the company via Google Search, Facebook, and the GDN. You can check the case study of their partnership on Mayple’s blog.
Social Media 55
Social Media 55 is an award-winning full-service digital marketing agency. The agency offers businesses innovative solutions that deliver the right type of audience to you in the most effective strategies as possible.
They know that real estate marketing is key if you’re going to succeed in the real estate world. If you want your business to get noticed, you must engage in online real estate marketing. Social Media 55 is one of the best real estate marketing agencies which will provide you with preliminary knowledge, and a path to getting started on setting up your own real estate marketing campaign.
There are several factors you should consider, before choosing your real estate marketing agency. Agency’s proven expertise with creative ideas in real estate business is one of them. We show you some of the best case studies in the industry with different expertise. Before making your decision we advise you to meet some of these agencies listed above.
