News Corp reached a three-year deal with Alphabet Inc.’s Google to license content from its publications and produce new audio and video products for Google platforms, News Corp said Wednesday.

Google is paying the media company tens of millions of dollars over the course of the deal, according to a person familiar with the matter.

Don Harrison, Google’s president of global partnerships, said content from News Corp publications would be available on several platforms, including a new product called Google News Showcase. News Corp owns The Wall Street Journal and news organizations in the U.K. and Australia.

News Corp will also make new podcasts that will be available through Google’s voice-assistant technology and new videos for YouTube, the technology company’s video-streaming service. The audio and video content won’t be exclusive to Google, the person familiar with the matter said.

The agreement will have “a positive impact on journalism around the globe as we have firmly established that there should be a premium for premium journalism,” News Corp Chief Executive Officer Robert Thomson said in a statement.

This post first appeared on wsj.com

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