JOHN Lewis’s Christmas advert will make its debut on screens tonight, and this year it’s all about kindness.
The Give A Little Love ad, which is a joint effort with Waitrose, features different acts of kindness through nine different live action and animation scenes.
In total there are nine acts of kindness involving a heart in one way or another, helping to form a chain reaction of joy and happiness.
The retailer has involved artists in the making of the advert, wanting to shine a light on the creative industry – which has been hit hard by Covid-19.
Fans though have said they were disappointed that the characters weren’t wearing face masks but John Lewis pointed out the scenes are fiction – and the ad has been made with escapism in mind.
A spokesperson for John Lewis and Waitrose said strict social distancing rules were followed during filming.
The touching two-minute film will air tomorrow night on ITV during the Voice final.
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