Pop star Kylie Minogue has joined Robbie Williams and Alesha Dixon in investing in a British music streaming firm as it gears up to float on London’s stock market. 

The Australian’s stake is likely to be worth more than £1million if Roxi is listed on the exchange. 

Roxi is an app that allows users to do karaoke, play games, take yoga classes and play songs through their TV. 

Investment opportunity: Kylie Minogue's stake is likely to be worth more than £1million if Roxi is listed on the exchange

Investment opportunity: Kylie Minogue's stake is likely to be worth more than £1million if Roxi is listed on the exchange

Investment opportunity: Kylie Minogue’s stake is likely to be worth more than £1million if Roxi is listed on the exchange

Founded by entrepreneur Rob Lewis, it has hired brokers at Canaccord Genuity ahead of a potential flotation next year, The Mail on Sunday can reveal. 

Minogue will front adverts for Roxi’s service on more than 100 TV channels from tomorrow to coincide with her new album’s release. 

Other big name backers are singer Sheryl Crow, ex-McLaren boss Ron Dennis, Saracens rugby club owner Nigel Wray and U2’s former manager Paul McGuinness, as well as Universal, Warner and Sony. 

It could be one of Britain’s biggest technology flotations next year as lockdown stokes demand.

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This post first appeared on Dailymail.co.uk

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