DISCOUNT supermarket Aldi has announced it is slashing the prices of more than 50 items in one major supermarket aisle.

In a bid to help Brits eat well for less, Aldi is reducing the price of tons fruits and vegetables.

Aldi has slashed the prices of more than 50 fruit and veg items

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Aldi has slashed the prices of more than 50 fruit and veg items

The list includes a range of healthier choices berries, grapes, tomatoes, apples and ready-to-eat salads.

A pack of Nature’s Pick Shallots is now less than £1 dropping from £1.19 to 99p.

Meanwhile, Nature’s Pick British Apples 6pk will now be priced at £1.29 instead of £1.49, so you can get one of your five a day.

Nature’s Pick Strawberries 400g have dropped to less than £3 dropping from £3.09 to £2.99.

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Julie Ashfield, managing director of buying at Aldi, said: “This year we’re aiming to cut more prices than ever before – helping our customers access the lowest prices possible.

“At Aldi, we are committed to making healthy and varied diets affordable for all – with many customers often coming to us for our low prices but staying for the award-winning quality.”

Here’s the full list of all the items which will be slashed in price:

Aldi also recently revealed it spent an additional £1.3 billion with British suppliers in 2023, who provide more than three-quarters of all items sold in its stores.

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The supermarket was also named the cheapest UK supermarket for the month of January by consumer group Which?.

Which? found the average basket would cost 32% more than the most expensive supermarket Waitrose compared to Aldi.

Aldi was also found to be the cheapest supermarket of 2023.

The discounter was the cheapest supermarket for 11 months of the year.

Lidl managed to beat the reigning champ in October last year.

However, this data does not reflect multi-buy or loyalty discounts although it does recognise special offer prices.

Aldi isn’t the only supermarket reducing its prices.

Morrisons is attempting to win back shoppers from the German discounters by matching prices on over 200 products.

From Monday, the items will be marked on shelves as either the same price or lower as Lidl and Aldi.

Asda also took a similar step recently, becoming the first chain to vow to match both of the discount supermarkets.

Are grocery prices going down?

Grocery prices have begun to fall after years of continuous rises.

Inflation unexpectedly held steady last month as food prices fell for the first time in almost two-and-a-half years.

While food and non-alcoholic beverage prices are still 7% higher than a year ago, the category saw the slowest rate of increase since April 2022.

On a monthly basis, food and non-alcoholic beverage prices fell by 0.4% between December and January.

Most of this drop was down to a 1.3% decrease in bread and cereal prices – the largest in that category since May 2021.

This should mean that your money stretches a bit further but it’s always worth looking for ways to save on your supermarket shop.

How else can I save on my supermarket shop?

There are plenty of other ways to save on your supermarket shop.

Making a list before you head out to do your food shopping is always a good start.

You’ll be less likely to make any rash purchases or be enticed by unwanted offers.

Prices always vary by supermarket and it can pay to change up your shop.

Going own-brand can be one easy way to save hundreds of pounds a year on your food bills too.

That means going for “own” or “value” type products instead of “finest” or “luxury” lines.

Plenty of supermarkets run wonky veg and fruit schemes as well where you can get cheap prices if they’re misshapen or imperfect.

For example, Lidl runs its Waste Not scheme offering boxes of 5kg of fruit and vegetables for just £1.50.

A lot of supermarkets run loyalty schemes, where you can build up points to spend on a later shop.

For example, Sainsbury’s has its Nectar Card and Tesco has its Clubcard.

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This post first appeared on thesun.co.uk

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